Noble is an analytical, data driven organization that is committed to building trust and shared expectations with clients, wineries, employees and vendors. The Noble team is committed to continuous self-evaluation and education in order to continuously refine the organization’s best practices.
As a licensed Farm Labor Contractor, Noble is committed to best labor practices that enhance the productivity, efficiency and effectiveness of its crews in a manner that honors their tremendous effort and skill.
Noble works to deliver high value, impactful farming practices. Noble is committed to investing in new vineyard technologies that enhance farming efficiency and grape quality. Noble is able to deliver beneficial, cost saving technology and mechanization to clients by pooling the acreage of its clients and creating critical economies of scale. These economies of scale allow clients to avoid inefficient investments in highly specialized, complex equipment.
“To employ traditional and innovative farming practices that ensure consistent, high quality grapes while enhancing economic sustainability, environmental stewardship and social equity of California’s North Coast wine grape industry.“
“To be the most effective vineyard management partner to those farms and wineries that are relentless in their passion for producing premium wine grapes and crafting superb wines of distinction; to build deep relationships with the land and our clients.”
The principals and management team of Noble are directly involved in local farming and public policy organizations. With hot button issues around land and resource use, sustainable farming practices and labor becoming more intense, Noble places a high value on being engaged with the community to help ensure agricultural interests are served. The business of managing a farm has become more complex in light of ever evolving regulation and reporting requirements.
In addition to farming with economies of scale, Noble offers Clients enhanced efficiencies with expert experience in managing third-party certifiers along with regulatory compliance and reporting.
Noble’s business philosophy is based on the principles of simplicity, transparency and accountability. Noble’s dedicated Leads, Foremen, Field Crew and Office Personnel along with our up-to-date fleet of equipment work to ensure each job is done efficiently and effectively.
A ‘Noble’ effort ferments success for family vineyards